Entrepreneurs and investors in Mexico find a competitive ecosystem for the takeoff and development of business projects. Thanks to the characteristics it has, the country has managed to position itself internationally as a space full of opportunities for emerging companies with high potential.
Currently, there are 574 startups in Mexico, which positions it in 26th place in the Startup Ranking. This data is relevant to understanding the presence of international private equity investment funds in the country.
Damaris Mendoza, investor relations manager at 500 Global and ambassador at WeInvest Latam and Global Women in VC, explica en entrevista que una de las main characteristics for Mexico to be considered a platform for entrepreneurs in Latin America is precisely the development of private equity industry.
“For an ecosystem to be well rounded there have to be several things: talented entrepreneurs committed to solving a problem. There must be capital, talent, resources, services. Young and significant ventures that mature and become success stories”.
Mexico is a market with a geographical position that makes it a reference point for starting projects. It is even a mandatory stop to expand to other markets such as the U.S. and Latin Americawhich maintains the attention of investors in the private equity industry.
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Invest in Mexican talent
Damaris Mendoza reitera que el potencial del mercado mexicano y su desarrollo. Esto debido a que el país cuenta con elementos, públicos y privados, que detonan a la actividad económica. Además de las oportunidades de crear nuevos proyectos que den soluciones a problemas estructurales del mercado.
For the Global 500 specialist , it is really important to invest in Mexican ventures; because it is investing in the next 15 years in the region. However, it is important to do it with discipline and structure, thinking about building a robust and scalable ecosystem.
Investments in private capital are an option to boost an economy through support for local businesses that seek to respond to current problems. Private equity funds are an alternative for those companies that do not have the opportunity to access traditional models.
“I think that as local investment funds we have to play in our own court and we can say: this is what we want for the long term and this is what we have to pay attention to”.
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Investors in Mexico trigger the economy and innovation
As of 2021, private capital investors saw in Mexico the ideal conditions to promote the entrepreneurial ecosystem. Thus, the first unicorns in the country were born, driven mainly by international private equity funds.
Private capital encourages research, entrepreneurship and innovation through key investments that also promote the country's economic development by generating jobs and promoting the development of the most relevant industries in Mexico.
Although with reservations, this year has been stable. Until September, investments in venture capital in Mexico reached 2.1 million dollars, according to figures from the Transactional Track Record (TTR). Transactional Track Record (TTR).
"One of the main characteristics that makes Mexico interesting is that, in general terms, it is the second country in LATAM with the most developed investment ecosystem."
Platform for entrepreneurs and investors
Mexico is a platform for entrepreneurs and investors and is distinguished by its talent, population size and access to digital services. These elements are key in the creation of new markets and position the country globally.
Factores clave que incentivan la inversión de emprendimientos en el país:
- Size of the economy: una de las más relevantes en Latinoamérica. Además, su población asciende los 130 millones de habitantes, por lo que es un mercado lleno de oportunidades.
- Different problems: como un mercado emergente tiene diversas problemáticas que atender. Dar solución a ellas expande la posibilidad de éxito en los fondos de inversión.
- Key region due to its geographical position: México es considerado la puerta de ingreso a otros mercados. Gn Latinoamérica hay ejemplos de startups como Nubank o Rappi que establecieron oficinas centrales en el país. De la misma forma, empresas como Amazon se instalan en México para llegar al mercado latinoamericano.
- Scalability of the projects: el tamaño de la economía, las diferentes problemáticas por resolver y la posibilidad de alcanzar nuevos mercados son las claves para que los emprendimientos sean escalables.
You can also read: Venture Capital in Mexico: panorama for investors
Elements of the Mexican market for entrepreneurs
Mexico as a point of reference for entrepreneurs and investors increased the number of unicorns in the ecosystem. Jokr, one of the startups founded in the country, achieved its unicorn valuation with investment from international funds Tiger Global, Kaszek and Monashees.
The delivery startup created by the German Ralf Wenzel began its operations in the country due to the opportunity that this market represents for this sector.
"There is a significant number of funds that are increasingly professionalizing the investment process and that are not guided by a hunch, they are working to take the Mexican market to the next level."
The investment strategy at WORTEV CAPITAL focuses on investing in innovative Mexican companies and startups with high scalability potential. Our goal is to create an ecosystem for investors and entrepreneurs that positively impact everyone. If you are an entrepreneur or investor, come to us.
